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Łukasz Pośpiech

Łukasz Pośpiech

Zeropark won the Performance Marketing Innovation Award!

1716 1201 Łukasz Pośpiech

This year’s MarTech Breakthrough Awards are finally here! And we’re happy to share that Zeropark found itself in the narrow group of companies recognized in the 2022 edition. MarTech Breakthrough is an industry-acclaimed body that…

How Advertising Fraud is Affecting Your Digital Campaigns

3576 2501 Łukasz Pośpiech

Content provided by Affise  Digital marketing campaigns operate on exposure. And the Internet is a busy place, so making your brand stand out from the noise can be an overwhelming task. Whether you’re looking for…

Best Ways to Detect Bot Traffic and Ad Fraud in Performance Marketing

3576 2501 Łukasz Pośpiech

It’s obvious that as a marketer, you do not want to see any bot traffic. The same applies to every brand, and obviously, every performance marketing solution provider. Fortunately, there are ways to navigate through…

Affiliate marketing for influencers: a simple way to earn more with no extra effort!

1716 1200 Łukasz Pośpiech

Micro, mega, ultra – the size does not matter. All influencers are well-positioned to start making money with Zeropark. No benchmarks. No due dates. Just you, your favorite way of communicating with the audience, and…

Monetizing social media traffic: incremental influencer affiliate marketing opportunities

858 600 Łukasz Pośpiech

Who’d have thought that programmatic ad performance would enter influencer affiliate marketing strategy? Well… we would. Monetization opportunities for influencers are nothing new in the business, as advertisers, influencers, and audiences have all gotten used…

Joey Babineau optimizes US McAfee campaign to profitability with the help of Zeropark support teams

858 600 Łukasz Pośpiech

Discover how through optimization Joey Babineau managed to find profitable targets in Zeropark while testing a Push campaign with a McAfee antivirus offer. About Joey Babineau Joey Babineau is a seasoned ad performance marketer who,…

Why Compliance Teams are your Best Friends on the Ad Arbitrage Journey

1716 1200 Łukasz Pośpiech

We understand how demanding of a task it is to run compliant and clean ad arbitrage. We also totally understand why some arbitrageurs can’t sleep because of feed restrictions. And that is why we’ve created…

10 Metaverse Marketing Doubts and Challenges for Affiliate Marketers and Brands

859 600 Łukasz Pośpiech

As the notion of the Metaverse is still something very new and very abstract, there are a lot of concerns regarding it. Marketers of all kinds, affiliates included, wonder how to navigate through this yet…

Everything you need to know about running and scaling traffic arbitrage

859 601 Łukasz Pośpiech

Some members of the community embrace arbitrage offers and use them to the fullest. Others do not really understand the specificities, or simply do not want to get involved with it. However, there are really…

Affiliate Marketer’s take: Should You Enter Metaverse Advertising?

1081 754 Łukasz Pośpiech

The sails are up, and the boat is ready to set off on the new Metaverse adventure which will potentially revolutionize how we live, relax, work, and… advertise. But the boarding still has not finished,…