The modern customer is constantly evolving, and for the past few years, Zeropark has encouraged professionals to be on the constant lookout for industry signals and hints. That is why our team of seasoned performance…
The cookieless future is coming, and with it comes a challenge for marketers: how to measure performance in an environment where user data can no longer be tracked. Fortunately, there are ways to accurately measure…
It is no secret that SaaS, or software as a service, is a highly competitive industry. Many SaaS companies find that even breaking a profit is a challenging hurdle in a market saturated with competition.…
Catering to user preferences rarely means catering to marketers’ needs. And if you’re a regular on Zeropark Blog, then you obviously know how privacy and data management are the pillars of user experience in 2022.…
Content provided by Affise Digital marketing campaigns operate on exposure. And the Internet is a busy place, so making your brand stand out from the noise can be an overwhelming task. Whether you’re looking for…
It’s obvious that as a marketer, you do not want to see any bot traffic. The same applies to every brand, and obviously, every performance marketing solution provider. Fortunately, there are ways to navigate through…
Whether you’re a beginner affiliate marketer focusing on lead generation and sweepstakes offers, or an experienced media buyer driving thousands of dollars worth of traffic to your sports betting sites, you must have a landing…
We understand how demanding of a task it is to run compliant and clean ad arbitrage. We also totally understand why some arbitrageurs can’t sleep because of feed restrictions. And that is why we’ve created…
As the notion of the Metaverse is still something very new and very abstract, there are a lot of concerns regarding it. Marketers of all kinds, affiliates included, wonder how to navigate through this yet…
Some members of the community embrace arbitrage offers and use them to the fullest. Others do not really understand the specificities, or simply do not want to get involved with it. However, there are really…