Zeropark Lab

Welcome to Zeropark Lab. The home of intriguing insights and unique case studies.

How to make your page load faster for better performance? [free tools]

1081 754 Magdalena Kukułka

Many components affect the performance of your affiliate marketing campaigns. Page loading speed is one of them. And while it’s the offer that can make or break your campaign, the page loading time plays a…

Amazon Prime Day & Affiliate Marketing: how to make the most of it in Q4 2020?

1080 753 Kinga Gawron

This year’s shopping season comes early, there’s no doubt about that. With Amazon Prime Day just around the corner, COVID-19 turbulences, and the majority of the world’s population moving their holiday shopping online, this Golden…

Affiliate Marketing Trends for Q4 2020: Black Friday & Holiday Season Included!

1080 753 Kinga Gawron

The Holiday Shopping season is here… and this year is going to be like nothing you have ever seen before. 2020 has kept the whole world on its toes for the most part. And while…

Waterfall vs. Header Bidding For Web & In-App Advertising

1079 752 Kinga Gawron

Who doesn’t love the buzzing world of the ad-tech industry? It revolutionized online retail as we know it today, and gave way to billion-dollar profits for all parties involved — publishers, advertisers, and affiliates alike!…

Zeropark meets Voluum… again! The Latest Integration Guide.

1079 752 Magdalena Kukułka

Zeropark and Voluum have been developed under the same roof. This means that if you’re a Voluum tracker client and are looking to try a new source, there are various benefits to choosing Zeropark. Vice…

How Zeropark Traffic Cleanup Doubled Push ROI%

1079 752 Kinga Gawron

Affiliate marketing evolves, user behavior changes, and those who dare… win. That’s why a couple of months ago the Zeropark team decided to close almost twenty sources and dump more than a third of our…

Why Zeropark Implemented Internet Protocol version 6 (IPv6)

1080 755 Adam Chojnacki

It’s possible that you didn’t notice our latest addition in Zeropark. After all, adding support for IPv6 to Zeropark isn’t like adding a new tab to the panel. Some advertisers, however, have asked our talented…

Insider’s Take: Where’s Affiliate Marketing Headed in 2019?

2158 1506 Mat Drela

Editor’s Note: The article you’re about to read comes from Mat Drela, Zeropark’s Managing Director and a long-time industry expert. Mat shares his predictions about affiliate marketing trends in 2019, including his takes on the…

Fighting Ad Fraud In Affiliate Marketing

2250 1570 Chris Wilson

I don’t know about you, but I hate it when I buy something only to discover that I could have bought the same thing for cheaper. It’s even worse when I get something and it…

Zeropark Traffic Cleanup and What We Learned From It

1080 753 Bartosz Bielecki

You don’t often see companies throw a massive chunk of their inventory out the window. Zeropark, however, wouldn’t be where it is right now, if it wasn’t for a major traffic cleanup back in 2017,…