the waterfall approach

9 Quick Affiliate Marketing Campaign Hacks

1081 754 Alistair Bishop

Affiliate marketing hacks seem to be everywhere these days, but we have collected the ones that actually work. We know optimizing affiliate campaigns usually takes time, effort, and attention. But there are a few things…

Waterfall vs. Header Bidding For Web & In-App Advertising

1079 752 Kinga Gawron

Who doesn’t love the buzzing world of the ad-tech industry? It revolutionized online retail as we know it today, and gave way to billion-dollar profits for all parties involved — publishers, advertisers, and affiliates alike!…