Visibility Indicator
Visibility Indicator intends to show the level to which your campaign bid is competitive. It averages three factors:
- Internal competition: The percentage of traffic your campaign won against other campaigns on Zeropark
- External competition: The percentage of traffic your campaign won against outside bidders
- Historic bid levels for the traffic you want to buy based on your campaign filters
In Zeropark you can find five levels of visibility:
| Visibility Level | Description |
| Very High | You win most of the traffic available. Increasing your bid further will not result in a significant increase in traffic. |
| High | You have a highly competitive bid. Increasing your bid further will result in incremental increases in traffic. |
| Medium | Your bid is at the average level. You’re winning 15 – 20% of available traffic volumes. Increasing your bid will allow you to win much more traffic. |
| Low | Your bid is not competitive. Increasing your bid will result in higher volumes and better quality traffic. |
| Very Low | Your bid is too low. Increasing your bid will result in significant increases in volume and quality. |