Facing Chrome User-Agent Reduction

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Catering to user preferences rarely means catering to marketers’ needs. And if you’re a regular on Zeropark Blog, then you obviously know how privacy and data management are the pillars of user experience in 2022. In this context, what does Chrome’s User-Agent string reduction bring to the table? How does Zeropark respond…

How to Use Media Outreach to Boost Brand Exposure

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Media outreach is a powerful way to get featured on sites where people matching your ideal customer profile spend their time. You can generate awareness,…

2023 consumer trends: Zeropark commentary & insights report

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The modern customer is constantly evolving, and for the past few years, Zeropark has encouraged professionals to be on the constant lookout for industry signals…

How to Measure Performance in a Cookieless World

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The cookieless future is coming, and with it comes a challenge for marketers: how to measure performance in an environment where user data can no…

5 Data-Driven Marketing Trends Set to Dominate 2023

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Data has transformed marketing over the past decade. And the technologies, trends, and regulations behind it constantly evolve and progress. That poses both opportunities and…

How to Use Affiliate Marketing to Scale Your SaaS Today

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 It is no secret that SaaS, or software as a service, is a highly competitive industry. Many SaaS companies find that even breaking a profit…

Facing Chrome User-Agent Reduction

1716 1200 Łukasz Pośpiech

Catering to user preferences rarely means catering to marketers’ needs. And if you’re a regular on Zeropark Blog, then you obviously know how privacy and…

Zeropark won the Performance Marketing Innovation Award

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This year’s MarTech Breakthrough Awards are finally here! And we’re happy to share that Zeropark found itself in the narrow group of companies recognized in…

How Advertising Fraud is Affecting Your Digital Campaigns

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Content provided by Affise  Digital marketing campaigns operate on exposure. And the Internet is a busy place, so making your brand stand out from the…

Best Ways to Detect Bot Traffic and Ad Fraud in Performance Marketing

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It’s obvious that as a marketer, you do not want to see any bot traffic. The same applies to every brand, and obviously, every performance…

Affiliate marketing for influencers: a simple way to earn more with no extra effort!

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Micro, mega, ultra – the size does not matter. All influencers are well-positioned to start making money with Zeropark. No benchmarks. No due dates. Just…


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