PPC Advertising: The Ultimate Guide to Bidding on Search Marketplace Campaigns in Zeropark Magdalena Bober • 29 Aug, 2023 Optimizing Search Marketplace campaigns in Zeropark may certainly seem like a challenging task, and it surely demands a high level… Banner Advertising in Modern Digital Marketing: Are Banner Ads Still Effective? Gabriela Cendrzak • 21 Aug, 2023 In the world of online advertising, banner ads have been a staple for years, promising businesses increased brand awareness and… Partner Content: 6 Effective Marketing Strategies for B2B Companies Łukasz Pośpiech • 08 Aug, 2023 Obviously, marketing to end consumers is much different from advertising to other businesses. As a B2B business, your target audience… Commerce Media: Shoppers in the Digital Customer-Centric Advertising Łukasz Pośpiech • 04 Aug, 2023 The reason behind commerce media solutions and ecosystems is of course to make marketers’ (be it Media Buyers, Affiliates, Agencies,… Case Study: Using Media Planner in your Commerce Media PPC Bidding Strategy Łukasz Pośpiech • 04 Aug, 2023 In January 2023, the Zeropark Team launched the Media Planner tool, allowing advertisers interested in commerce media supply to access… What is Commerce Media and Why it’s Changing Digital Advertising? Łukasz Pośpiech • 04 Aug, 2023 You probably have seen how the term “commerce media” has been gradually taking over industry-oriented outlets. Why? Because it changes… 1 2 3 4 5 6 7 Follow The Signal Subscribe to The Signal newsletter by Zeropark & stay on top of the latest trends with industry updates delivered straight to your inbox! Success! Thank you for subscribing to The Signal Newsletter.