Zeropark won the Performance Marketing Innovation Award Łukasz Pośpiech • 12 Sep, 2022 This year’s MarTech Breakthrough Awards are finally here! And we’re happy to share that Zeropark found itself in the narrow… What are the latest trends for programmatic advertising in 2022? Łukasz Pośpiech • 25 Mar, 2022 Online marketing has come a long way since it debuted in the mid-nineties. With a few generations of the Internet… Performance Marketing: Can you do advertising without a website? Magdalena Bober • 02 Mar, 2022 The question we asked in the title is actually a tricky one, because as the answer may be ‘yes’, it… Desktop vs. Mobile Audiences — What Works Best in 2023? Gabriela Cendrzak • 28 Feb, 2022 The big mobile vs. desktop debate keeps dividing even the most experienced of marketers. For a long time, there was… Performance Marketing Pricing Models: What Is the Difference Between CPM, CPC, CPL, CPA, and Other Pricing Strategies? Bartosz Bielecki • 01 Jan, 2022 If you’ve only just entered the world of performance marketing, you might be slightly overwhelmed with tons of different abbreviations… Native Advertising: 2023 update on what is native and why is it important in Commerce Media Bartosz Bielecki • 25 Jul, 2018 Native advertising (or native ads) – the term has been present in the marketing and performance marketing world for… 1 … 3 4 5 6 7 Follow The Signal Subscribe to The Signal newsletter by Zeropark & stay on top of the latest trends with industry updates delivered straight to your inbox! Success! Thank you for subscribing to The Signal Newsletter.